Menu

POSITIONING OF PARTY LEADERS IN THE POLITICAL COMMUNICATION PROCESS: THE CASE OF TRABZON

Abstract

Author(s): Olgun KÜÇÜK Mevlüt Can KOÇAK

Political party leaders use many methods and techniques to convince the voters. Media has an important place in political communication. Political parties and candidates reach the masses thanks to the media and can convey their promises to the masses without time and space limits. Although face-to-face communication still has an important place in communication types, it is very limited in terms of the number of people it reaches. Therefore, during the election periods, especially in the general elections, the media has come to a stand where a lot of politicians apply. This study was carried out to reveal how people aged 18 and over who live in the city center of Trabzon about positioning of party leaders in the political communication process. In this research, in which field research method was used, the data were obtained through a face-to-face interview technique with 460 people. Research results; Participants have a moderate loyalty to the political party leader they voted for. Men feel more loyalty to the political party leaders they vote than women. It is important for political party leaders to be knowledgeable and honest in voting preferences. Again, participants have the third place in the voting preferences after “media”, economic interest and family

Announcements

You can send your paper at https://www.scholarscentral.org/submissions/international-social-research.html

  • The Journal of International Social Research / Uluslararası Sosyal Araştırmalar Dergisi ISSN: 1307-9581, an international, peer-reviewed, on the web publication, from 2007 will be issued least four times annualy.
  • Our journal is an independent academic publication based on research in social sciences, contributing to its field and trying to publish scientific articles that will bring innovation to the original and social sciences.
  • The journal has got an international editorial board and referee board, mainly embodied from the each individually professional on the social research fields.
  • Uluslararası Sosyal Araştırmalar Dergisi / The Journal of International Social Research became a member of Cross Reff since 2014 and started to assign DOI numbers to the articles. image
Google Scholar citation report
Citations : 27

The Journal of International Social Research received 27 citations as per Google Scholar report

The Journal of International Social Research peer review process verified by publons
Get the App