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INVESTIGATION OF EMOTIONAL LABOR PRESENTATION STYLES AND SELF-ACCEPTANCE VALUES OF TOUR GUIDES

Abstract

Author(s): Semra AKTA? POLAT, Serkan POLAT

The present study investigates whether there is a relationship between emotional labor presentation styles and self-acceptance scores of tour guides. The research data were collected from 307 tour guides registered to 13 chambers of The Union of Tourist Guides using the questionnaire technique. The data were analysed with factor analysis and correlation analysis. According to the results of the analysis, tourist guides have two different emotional labor presentation styles, the first being deep acting and the second being surface acting, and their average self-acceptance score is approximately 38. Correlation analysis showed a significant relationship between emotional labor presentation styles and self-acceptance scores of tour guides.

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Citations : 27

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