Author(s): Ä°smailcan DOÄAN
Propaganda is a phenomenon that has many methods and techniques and aims to convince the target audience. One of the methods and techniques used is posters. As a propaganda tool, posters were used as an effective technique in the first and second world wars. Today, although it is replaced by media tools, posters continue to be used especially in advertising and political communication. Both Axis Powers and Allies in the Second World War benefited from the posters as a propaganda tool. In this study, the propaganda posters used by the United States before and during the second world war, which were later included in the war, were analyzed semiotically. In the first part of the research, the concept of propaganda and propaganda posters are mentioned, and in the second part, American propaganda in the second world war is mentioned. Then, the selected propaganda posters were evaluated in terms of propaganda. Ten propaganda posters, selected from different themes, were examined by the United States, which carried out propaganda work on many themes. In the posters examined in the research, the enemies were represented with various metaphors, and the feelings of the target audience were addressed, and sometimes their fear attractiveness was used
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