A REVIEW OF EFFECT AND IMPROVEMENT OF SPORT TOURISM FROM THE POINT OF VIEW OF EXECUTIVES

Abstract

Author(s): Adnan AKIN Aliye AKIN Hüseyin ÖZTÜRK

Thisstudywasconducted in Gaziantep toidentifytheopinion of executivestowardssporttourism. Thepurposivesamplingmethodwasused in thusresearch. Sample size wasdetermined as 183. Reliabilityanalysewasexecutedtodeterminethereliability of thescaleandcronbachalphavaluewasdetermined as 0.828. Thisvalueshowsthatscale of thisresearch is highlyreliable.Inconclusion, it wasdeducedfromthestudythat Gaziantep city has convenientopportunitieswhile not effectivelybenefitedduetoinefficientinvestmentpolicies. Besides, expressionstowardsinadequateadvirtisementeffortforareasdedicatedtosporttourismwas an anothernotablefindingforthisstudy. Furthermore, Necessity of cooperationwasasserted in terms of trainingactivitiesforsporttourismbetweenpublicandprivateestablishmentswhileinability of localgovernmenttoimplementthiscooperationpolicywasverbalized .All in allNumerousacquisitionssuch as financial, social, wellness… etcareconsideredto be providedbyproperimplementations of sporttourism. therefore it wasonceagain put emphasis on thesporttourismtoplay a significiant role foradvancement of a city.

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